Abu Dhabi, 28 March 2020 – Leading pan-Arab news organization Sky News Arabia launched a social media campaign over the weekend urging people across the region to stay at home. The public service campaign features Sky News Arabia’s presenters highlighting the importance of social distancing in short video clips to protect their loved ones by staying at home in line with the call of governments and health authorities to minimize and contain the spread of COVID-19.
Youssef Tsouri, Head of News at Sky News Arabia, said, “Sky News Arabia is focused on delivering news and fact-based information about the Coronavirus while people #StayAtHome and stay safe in order to stop the spread. People can also get answers to their queries every evening, in real-time, on our new live show, Corona Question and Answer, that airs on our TV station and social media pages at 7 p.m. UAE time and 3 pm GMT.”
About Sky News Arabia
Sky News Arabia is a leading pan-Arab news organization broadcasting 24/7 to households across the Arabic speaking world. With a free-to-air TV channel, radio station and online platforms, it is the home of breaking news, business, lifestyle, arts, culture and sports coverage.
Committed to delivering outstanding analysis of the regional and international news agenda since 2012, Sky News Arabia has become a trusted and respected news outlet appealing to people of all ages, nationalities and backgrounds. Alongside its core news coverage, the channel has built a strong audience for its business coverage, daily sports analysis, and current affairs.
Sky News Arabia has more than 550 dedicated staff and multimedia journalists and a network of over 25 bureaus across MENA, Europe and the US, ensuring viewers are up-to-date with all the news and the stories behind the news as it unfolds.
Sky News is one of the most respected news brands in the world. Sky News Arabia is a joint venture with UK-based Sky Ltd.