Salesforce Achieves Net Zero Across Its Value Chain and 100% Renewable Energy, Launches Sustainability Cloud 2.0 and Slack-First Sustainability; Salesforce Launches Health Cloud 2.0, a Connected Platform to Help Deliver Health and Safety from Anywhere DUBAI, United Arab Emirates — 22 September 2021 — Salesforce (NYSE: CRM), the global leader in CRM, has announced at Dreamforce…
Ahead of Salesforce Dreamforce, Five New Product Innovations Drive Growth in Today’s Work-from-Anywhere World
84% of Marketers Say Customer Expectations Are Changing as Digital Experiences Become More Sophisticated New Product Innovations Include Slack-First Sales Cloud, Tableau for the Enterprise, Service Cloud, Marketing Cloud, Einstein Automate DUBAI, United Arab Emirates — 19 September 2021 — Salesforce has launched five new product innovations in the run up to its Salesforce Dreamforce event,…
How Unlocking Data is Setting Middle East CIOs, Companies and Customers up for Success
MuleSoft: 85% of organizations admit integration challenges stall their digital transformation; Middle East organizations need to embed resilience, create new revenue streams, and maintain relevance in the new economy, says Jules de Meester By Jules de Meester, Senior Director, Solution Engineering – Middle East and Africa, Salesforce DUBAI, United Arab Emirates – 13 September 2021…
Saudi Arabia’s AlMalki Group Digitally Transforms Luxury Retail Experiences for Millions of GCC Customers
JEDDAH, Kingdom of Saudi Arabia – 7 September 2021 – Salesforce, the global leader in CRM, announced today that AlMalki Group, a Saudi-based family-owned group, which will celebrate its 70-year anniversary in 2022, and which specializes in the luxury retail and distribution market, is digitally transforming the Gulf Cooperation Council (GCC)’s USD 29 billion e-commerce market.…
New Study: Companies Need Unified CRM to Improve Business Resiliency
DUBAI, United Arab Emirates — 1 September 2021 — New research released today by Forrester Consulting, and commissioned by Salesforce, surveyed nearly 800 executives and nearly 1,500 CRM users across 15 countries to understand the trends driving CRM technology success and innovation. Driving the news: The research shows that, to meet ever-evolving customer expectations and more flexible…
Slack Supercharges Salesforce Customer 360 for Sales, Service, Marketing, and Analytics
Companies like IBM and Sonos are achieving success from anywhere with Slack-First Customer 360, a single platform for connecting employees, customers, partners with the apps and workflows they need to get work done DUBAI, United Arab Emirates — 25 August 2021 — Salesforce (NYSE: CRM), the global leader in CRM, today announced new innovations that combine…
The UAE’s State of Marketing in 2021: 81% Report New or Reprioritized Metrics
Marketers are driving a cohesive customer journey, and enhancing ROI and attribution,” says Robbie Kearns DUBAI, United Arab Emirates — 17 August 2021 — Salesforce has released the seventh edition of its influential State of Marketing report , showing that 81% of UAE-based marketers say they have changed or reprioritized metrics due to the pandemic, higher than the global…
Aramex to Digitally Transform its Customer Experiences with Salesforce
The collaboration with Salesforce is in line with Aramex’s strategy to enhance customer service by investing in digital solutions This marks Aramex’s largest investment in a digital platform in 2021 GCC e-Commerce Market to Reach USD 50 Billion by 2025: AT Kearney Dubai, UAE – Wednesday, 4th August 2021: Aramex (DFM: ARMX), a leading global…
Salesforce Completes Acquisition of Slack
DUBAI, United Arab Emirates — 29 July 2021 — Salesforce (NYSE: CRM), the global leader in CRM, today announced it has completed its acquisition of Slack Technologies, Inc. “We couldn’t be more excited to have Slack as part of the Salesforce family, combining the #1 CRM and the trailblazing digital platform for the work anywhere world,”…
Consumer Spending Is Up as Prices Spike 11% YoY: New Data from Q2 Shopping Index
DUBAI, United Arab Emirates — 26 July 2021 — Global year over year (YoY) digital commerce revenue grew by a modest 3% after posting four consecutive quarters of growth greater than 50%, according to the Q2 Salesforce Shopping Index. U.S. digital revenue fell by 2% YoY. What’s the impact: Despite less purchasing power this quarter, it’s…