BEIRUT,Dec. 30, 2014―At the 2015 International CES® from Jan. 6-9 in Las Vegas,LG Electronics (LG) will be unveiling an impressive TV lineup featuringthe company’s newestwebOS 2.0 Smart TV platform.LG’swebOS 2.0 is specifically designed to enhance the key features found in the current generation of Smart TVs, resulting in an outstanding user experience unmatched by any competing system. What’s more, LG is working with content providers such as Amazon and Netflix to ensure that LG TV owners are guaranteed a widerange of viewing options in brilliant 4K resolution.


Initially designed to “Make TV Simple Again”,webOS TV was originally developed to address the growing frustration with overly complex smart TVs. With a focus onthree overarching features ―Simple Connection, Simple Switching and Simple Discovery―webOS made navigatingtoday’s state-of-the-art TV systems easier than ever. Consumers embraced LG’s efforts with webOS Smart TVstopping 1 million mark in unit sales in the first two monthsafter its introduction earlier this year and recording more than 5 million unit sales within eight months.


LG’s webOS 2.0 takes simplicity and convenience to a whole new leveleven while managing more content options than ever before. webOS 2.0 offers a long list of improvements and impressive features. Boot time hasbeen reducedby up to60 percent and accessing content has been made significantly smoother and faster.When switching from the Smart TV Home Screen to YouTube, for example, users will see an improvement in loading time of up to 70 percent.


Also new to webOS 2.0 is My Channels, which allows users to customize their favorite live TV channels or set-top box channels on the Launcher Bar for greaterconvenience. Quick Settings lets viewersadjust their TV without interrupting the program they’re watching and Input Picker allows connected devicesto be recognized instantly for immediate use.


Through partnerships with major content providers, webOS TV owners can access a hugeselection of Ultra HD contentviaservices such as Amazon and Netflix.LG webOS-enabled Smart TVshaveaccess to4K resolution content on Netflix, including highly-rated programs such asHouse of Cards and Marco Polo in 2015.Ultra HD content on Amazon includes movies such asAfter Earth, Elysium, The Amazing Spider Man 2 andThe Da Vinci Code.


“With the newest features introduced in webOS 2.0, the overall user experiencehas become even simpler, easier and more intuitive,”said In-kyu Lee, senior vice president and head of the TV and monitor division at the LG Electronics Home Entertainment Company. “The webOS platform is a great example of our commitment to taking a leadership role in the next generation TV market with a truly innovative Smart TV solution.”


Visitors to LG’sCES booth at the Las Vegas Convention Center (Central Hall #8204) will be able to experience the fullrange of new webOS 2.0 TV products.



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