According to the research data analyzed and published by StockApps.com, the eCommerce platform reported a 147% YoY increase in gross merchandise sales (GMS) during the second quarter of 2020. Sales during the period totaled $2.7 billion, with revenue of $429 million and $150 million EBITDA during the second quarter of 2020.
Around $346 million of all sales came from masks, with over 100,000 sellers selling at least one mask during the period.
P/E Multiple Soars from 30x in 2017 to 155x in 2020
The remarkable performance is not however entirely tied to mask sales. Non-mask sales increased by 93% in the same period. And even though there was an increase in the number of sellers, the average GMS per active seller grew 15% YoY. Furthermore, Etsy reported 12 million new buyers during Q2 compared to 19 million in all of 2019 and 6.7 million reactivated ones. Its largest category, housewares and home furnishings grew 128% YoY.
Since 2017, Etsy Inc. stock has increased by over 560% from $20.45 to $135.52, the all-time high recorded on August 5, 2020. Looking at the P/E multiple also reveals a remarkable increase from 30x in 2017 to 55x in 2019. In 2020, this figure stands at 153x.
In 2015 when the company launched its IPO, one share was worth $16. After closing the first day at $30, it dropped over 60% to $6 in February 2016. It took over three years to surpass its debut levels.
Among the reasons for its impressive performance during Q2 is that the market seems to be enjoying a rising popularity in DIY trends. In fact, Pinterest, one of the most popular sites for creative work, had a 275% increase in stock price. It hit a 52-week high of $38.23 in August following a $10.10 low in March 2020.