Areeba sal was granted by Mastercard, the pioneer in payment solutions, the “Special Recognition for Driving a Cashless World” award during the MENA Acquirer Forum 2017” that took place at Anantara The Palm, Dubai, UAE on November 21-22, 2017.
This yearly forum brings acquiring leaders from the MENA (Middle East & North Africa) region and gives them the opportunity to explore new innovations and to exchange views, information and insights. The conference also hosted an award ceremony to recognize initiatives across three key categories with the primary objective of cash displacement using safe, secure and convenient methods of payment. The three categories are: best performance in e-commerce, most innovative solution deployed for cash displacement, best government or B2B payment solution.
The “Special Recognition for Driving a Cashless World” award was granted to areeba for its efforts to enhance the payment infrastructure in the Lebanese Market by developing innovative acceptance products and working on different initiatives that will allow driving the economy to a cashless environment.
Mr. Ramzi Saboury, Chief Commercial Officer, areeba sal, said: “We are very proud to receive this award from Mastercard, particularly as it reflects areeba’s dedication and commitment to shift the usage of cash to e-payments. This award recognizes a true collaborative effort, as our team works tirelessly by introducing the latest technologies in the field of e-payment, and modernizing the payment infrastructure.”
Mr. Basel Eltell, General Manager of Mastercard in KSA and the Orient said: “The efforts areeba put forth during a short span of time to launch new payment solutions are exceptional. We are pleased to grant areeba this important award. We in Mastercard look forward to continue working with our partners to make positive change in the electronic payment means and to contribute to driving the world to a place that is no longer limited with cash exchange.
About areeba
areeba is an electronic payment technology company licensed by Visa and MasterCard and has an agreement with American Express. Established in 2017, areeba adopts latest technology and provides solutions and payment services to banks, governments and merchants to suit their aspirations and needs.
areeba offers services tailored to global requirements, from card issuance and management, non-contact payment solutions, contactless and mobile payment, 24-hour contact center services and co-branded programs. It also provides merchants and governments with the latest e-commerce platform and point-of-sale machines that adopt the highest standards and safety systems. areeba operates a wide range of loyalty programs, including: collecting points and miles, cashback programs, and providing consultancy services for the planning, design and development of electronic products and payment solutions.
areeba’s philosophy is based on three core principles: upgrading technology to higher levels, innovation in products and services, and establishing reliable and long-term relationships with its customers.