Beirut, Lebanon – September 2025: In line with its community engagement strategy and ongoing efforts to create safer, more vibrant neighborhoods across Lebanon, Spinneys has launched a new initiative to illuminate the main road in Ajaltoun, adjacent to its newly opened store. The project provides residents and visitors with a safer and more welcoming setting.
The initiative follows successful projects previously carried out in Beirut’s Achrafieh and Hamra districts, reaffirming Spinneys’ commitment to investing in the comfort, safety, and prosperity of local communities.
Commenting on the launch, Gray Mackenzie Chief Marketing Officer, Mr. Ralph El Kahi, said ” We are proud to be in Ajaltoun today to continue Spinneys’ series of initiatives designed to enhance everyday life in Lebanon’s neighborhoods. This project reinforces our role as a true community partner, going beyond retail to support safety, well-being, and quality of life. Lighting this particular road also improves traffic safety, which is essential for both residents and visitors. “ This initiative reflects Spinneys’ vision of extending the shopping experience into a broader community role: revitalizing Lebanese streets, enhancing their vibrancy, supporting the local economy, and creating new opportunities for Lebanese youth.