Dubai, UAE, July 1, 2024: New Balance, the brand synonymous with running excellence, unveils a range of travel essentials, transforming travel into a luxe, yet relaxing experience this summer. In a season packed with extensive transit and thrilling outdoor activities, New Balance becomes an indispensable travel essential, offering designs that utilize lightweight and breathable materials which allow not just total comfort but also an unbeatable stylish look.
Elevating one’s travel wardrobe with its iconic bestsellers, New Balance’s full athleisure range includes hats and modern totes or chest bags. Delivering the best of versatility and style, the brand is offering a unique aesthetic for all, whether it’s through cool neutral tones or vibrant summer colorways for the perfect ‘beat the heat’ vibe.
Highlighted within the range are standout sneaker models such as the 574 (AED 499), 327 (AED 599), CT500 (AED 699), M1000 (AED 799), and 1906 (AED 899). These shoes offer ultimate comfort during lengthy journeys and are designed to complement any outfit with effortless style.
New Balance’s French Terry joggers (AED 299) come in a variety of colors and offer excellent breathability, perfect for long hours of wear.
Other items such as the Elevated Sweater (AED 299) or the Support Sleek Sports Bra for women (AED 299) will also be key apparel pieces to look out for, especially for those seeking a functional streetwear fit this season.
With innovative yet stylish designs, New Balance is set to offer its loyal fans a travel experience where luxury and style meet comfort and performance. Customers can now shop the Travel Essentials Collection at all New Balance Stores in the UAE.
About New Balance:
New Balance, headquartered in Boston, MA, has the following purpose: Independent since 1906, we empower people through sport and craftsmanship to create positive change in communities around the world. New Balance employs 9,000 associates around the globe, and in 2023 reported worldwide sales of $6.5 billion. New Balance owns five athletic footwear factories in New England and one in Flimby, U.K. New Balance MADE U.S. footwear contains a domestic value of 70% or more and makes up a limited portion of New Balance’s U.S. sales. To learn more about New Balance, please visit www.newbalance.com; for the latest press information visit http://newbalance.newsmarket.com.