Beirut, Lebanon- In the light of the economic and fuel crises in the country, Happy launched its own mobile shop in the form of a truck that will tour several Lebanese Villages and Cities to meet the needs of residents on a weekly basis. This initiative allows the citizens to benefit from easy access to essential products at discounted prices.
The “Saving Journey” started from the city of Sidon, where Happy mobile shop stopped for three consecutive days starting October 1st, allowing the residents of Sidon City to benefit from basic products needed for every household at very discounted prices. In addition, they benefited from special offers on Happy labeled brands and other high quality brands exclusively available at Happy stores, known to be the most affordable in Lebanon.
This initiative received a wide response and interaction from citizens who flocked to the location of the truck and shopped the best products at the cheapest prices, thus avoiding the hassle of moving to a nearby store and benefiting from the thoughtful offers available. The latter fall within Happy’s core objectives, which are to facilitate the lives of citizens and provide them with the best products at discounted prices commensurate with their purchasing power, which has decreased due to the current difficult economic conditions in Lebanon.
This initiative confirms, once again, the success of the new modern and economic concept of unique shopping in Lebanon that Happy has worked to establish, especially in this exceptional phase. Happy continues to work on launching additional initiatives that are in the interest of the Lebanese consumer and alleviate their suffering in obtaining their basic necessities as much as possible.