- At the season opener, race driver David Beckmann visits sponsor GROHE at the Hemer production site and presents his new race car.
- The 18-year-old is switching from Formula 3 to the GP3 series; an important step in his motorsport career.
- About 300 GROHE employees and Executive Director Operations Thomas Fuhr showed their support for one of the most talented young drivers in motorsport.
Beirut, 31 May 2018. David Beckmann, one of the most promising young talents in German motorsport, drove up to the GROHE technology park in Hemer with his new Formula race car, a 400 horse power GP3 racing car with a V6 cylinder engine. He accepted an invitation from Thomas Fuhr, Executive Director Operations of the sponsor GROHE, the world’s leading manufacturer of sanitary fittings. The 18-year-old race driver used the pit stop at the production site to demonstrate his car to the GROHE staff, sign autographs and answer questions.
Team GROHE Stands Behind David Beckmann
Last year, GROHE decided to sponsor the career of the young, aspiring motorist for several reasons. On the one hand, GROHE feels united by the common origin, the heart of the German Sauerland, that they share with David Beckmann, a native from the German city of Iserlohn who now lives in Hagen, Germany. On the other hand, GROHE, together with the 18-year-old, wants to inspire young GROHE talents and partners in the sanitary industry and show them that the combination of authenticity, ambition, and a spirit of being down-to-earth is a promising recipe for success.
Important components of GROHE’s DNA are the brand values of quality and technology. GROHE engineers and motorsport enthusiasts like David Beckmann pursue similar goals: They face challenges at a high technical level, continue their ambitious development and strive for perfection. “For us, performance is the perfect symbiosis of technology and quality, two of the GROHE brand’s core values,” explains Fuhr, Executive Director Operations at GROHE AG. “The same applies to the Formula sports, as can be seen in David Beckmann and his ambitious path to success in international racing. We at GROHE as an active sponsor are delighted to see that and are excited to support David.” David Beckmann is also sure that he has found a perfect sponsor with GROHE: “I am always impressed by the technical precision with which GROHE develops their products. It is this understanding of engineering, where every detail counts, that connects our two worlds.”
GP3 Series Is Taking Place in the Supporting Programme of Formula 1
In this GP3 series’ season and for the first time, David Beckmann will start for the Swiss racing team Jenzer Motorsport – and as the only German pilot. For the young race driver, the transition from Formula 3 to the GP3 series is an important step in his motorsport career because it brings him closer to the goal of every young talent, participating in the Formula 1 World Championship. The GP3 series is taking place in the supporting programme of Formula 1. The conditions of the two racing series are also very similar. From now on, David Beckmann will drive with tires from Formula 1 supplier Pirelli and will use the Drag Reduction System (DRS). This refers to the flapping of the rear wing, which makes it easier for the race drivers to overtake their competitors and demands their tactical skills.
During his young career, David Beckmann has already achieved great successes in karting and Formula 4: In 2014, he drove to the top of the German Junior Karting Championship and in 2015, he was the best Formula 4 rookie, the most successful newcomer to the ADAC junior formula. In 2016, as the youngest Formula 3 driver in the world, the then 16-year-old entered the Formula 3 series, and in 2018, he moved up to the GP3 series for the Jenzer Motorsport racing team.
About GROHE
GROHE is the world’s leading provider of sanitary fittings and has a total of over 6,000 employees, 2,400 of which are based in Germany. GROHE has been part of the LIXIL Group Corporation since 2014. As an international brand, GROHE pursues the brand values of technology, quality, design and sustainability, seeking to offer the “Pure joy of water”. GROHE has been developing new product categories since its inception. This includes the GROHE Blue and Red water systems and the recently-introduced GROHE Sense water security system, which is an innovative component in the growth market of smart home technology. Innovation, design and development are closely aligned with one another and are enshrined in the German site as an integrated process. As a result, GROHE products carry the seal of quality “Made in Germany”. In the past ten years alone, more than 300 design and innovation awards as well as several top rankings at the German Sustainability Award have confirmed GROHE’s success. GROHE was the first in its industry to win the German government’s CSR prize and was also featured in the renowned Fortune® magazine’s ranking of Top 50 that are “Changing the World”.
About LIXIL
LIXIL makes pioneering water and housing products that solve every day, real-life challenges, making better homes a reality for everyone, everywhere. Drawing on our Japanese heritage, we create world-leading technology and innovate to make high quality products that transform homes. But the LIXIL difference is how we do this; through meaningful design, an entrepreneurial spirit, a dedication to improving accessibility for all and responsible business growth. Our approach comes to life through industry leading brands, including INAX, GROHE, American Standard and TOSTEM. Over 70,000 colleagues operating in more than 150 countries are proud to make products that touch the lives of more than a billion people every day. Learn more at www.lixil.com