Beirut17 December 2014 –Visa Inc. (NYSE:V), the global leader in electronic payments,has announced exclusive deals and promotions with Lebanese retail, dining and entertainment outlets applicable to Visa cardholders.
This is the first direct promotion offered by Visa in Lebanon and will contribute to boosting the economy and tourism with attractive discounts in various retail and lifestyle categories and increase the usage of electronic cards for a secure, convenient and reliable payment. Currently, Visa has partnered with 20 outlets across various categories to introduce these promotions to the market, but there are plans to grow this number next year.
In addition to the benefits that it will bring to Visa cardholders in Lebanon, this promotionwill be attractive to the large number of Arab and foreigntourists visiting the country, who will now be able to easily access the latest and most relevant Visa deals and promotions on leading boutique and luxury hotels in Lebanon from their smart devices.
Ramzi Saboury, Visa Country Manager for Lebanon, said: “Lebanon is an exciting destination with great nightlife, shopping and dining options. We want Lebanese cardholders to enjoy these offerings with benefits while using their Visa cards and encourage more visitors from Arab and other countries to come to Lebanon and experience it to the fullest. Cardholders will have more reasons than ever before to use their Visa cards and we encourage all Visa cardholders to download the app onto their iPhone or Android devices and enjoy these new promotions when they visit Lebanon.”
“Visa has some truly amazing offers for visitors but it is often a challenge for consumers to find these offers because they are spread across multiple websites and platforms.The Visa Explore mobile app comes with a unique interface that allows users to access Visa deals and promotions from all over the world in one place.”
The app serves as a single access point for all Visa offers and privileges that consumers will be able to benefit from when they visit Lebanon, including a host of discounts and promotions at shopping outlets (when they purchase clothes, shoes, bags, eye glasses, flowers, jewellery), orbooklifestyle offerings (laser treatments, slimmings treatments) and hotel stays.
The Visa Explore mobile app comes with GEO fencing software and the‘Nearby’ feature finds the best deals and conveniently displays them on the screen. Cardholders are then shown offers based on their location and also have the option of customising their profiles so that they are up-to-date on relevant offers and promotions round the clock.
For added convenience, consumers can access handy information like locating the nearest ATM through the app’s push notifications and it features important information for cardholders in case they need emergency assistance – in the case of lost or stolen cards. This feature has proved to be extremely useful for travellers in other markets.