Provides managed services, developed by STARZPLAY, to mark successful launch of Lionsgate Play
Dubai, UAE; October 3, 2019: STARZPLAY, the subscription video on demand (SVOD) service, has utilized its in-house technology, by providing its managed service that encompasses the STARZPLAY Connect Platform to mark the successful launch of Lionsgate Play, a premium entertainment service in India. Developed by STARZPLAY, the STARZPLAY Connect platform enables the delivery of subscription management, billing, content management, video content delivery and connected devices.
The successful launch of the Lionsgate Play service, backed by STARZPLAY technology, also marks the continued expansion of the company’s strategy to license its STARZPLAY Connect platform to broadcast and telecom operators that demand a robust, dynamic Cloud based solution for providing entertainment services online.
This demonstrates the cutting-edge capabilities of STARZPLAY, not only in delivering SVOD services, but also in developing advanced technology that helps push the boundaries of online video entertainment. This deal firmly positions STARZPLAY as the regional leader in an online entertainment business, with a comprehensive understanding of the consumer-oriented and technical considerations essential to delivering a seamless OTT SVOD experience.
Highly flexible, with the ability to configure for emerging markets, STARZPLAY Connect is an end-to-end solution that is easily scalable to reach large markets. STARZPLAY has the ability to deliver the service with a complete marketing tech stack for its clients, to successfully launch and operate premium entertainment services seamlessly.
Danny Bates, CCO at STARZPLAY, said:“The deal to drive the launch of Lionsgate India, using our homegrown technology is a compelling win for STARZPLAY, the # 1 OTT platform in MENA . It further reiterates our leadership position as a premium provider of managed video services, highlighted by our ability to deliver against budgets and deadlines. With OTT SVOD services gaining momentum globally, STARZPLAY’s proven competency – both in offering all apps and connected devices as well as backend technology – positions us a partner of choice for new enterprises that seek to explore the potential offered by this dynamic industry.”
Rohit Jain, Managing Director, Lionsgate South Asia , said: “We are happy to partner with STARZPLAY for their technology offerings that helped us reduce the time-to-market and roll out LIONSGATE PLAY. We look forward to working with their team as we expand our distribution in South Asia through our curated content. Lionsgate Play’s handpicked content helps the consumers spend more time watching and less time browsing. Our operations, since launch with Vodafone India has had a great start and we are thankful to the STARZPLAY team for their support.”
An innovative digital start-up from the region, STARZPLAY has achieved exceptional growth and currently enjoys market leadership in online video subscription.
About STARZPLAY:
STARZPLAY (www.starzplay.com) is a subscription video on demand service that streams Hollywood movies, TV shows, documentaries, kids’ entertainment and same-day-as-the-US series – plus dedicated Arabic and Bollywood content – to 20 countries across MENA and Pakistan. The service carries thousands of premium titles including exclusive STARZ Original content such as Power, Outlander, Spartacus and The White Queen.
STARZPLAY allows subscribers to watch its full HD and 4K content via most internet-enabled devices, smart TVs and game consoles, and is widely available on regional IPTV services. Its iOS and Android apps – installed on more than three million devices – also allow downloads for offline playback.
STARZ (www.starz.com) and State Street Global Advisors (SSGA) are the lead investors along with media and technology investment firms including SEQ Capital Partners and Delta Partners.
About Lionsgate India:
Lionsgate Play, a premium streaming service from Lionsgate India and Starz, offers curated Hollywood content for the Indian consumers, with a large extent of the content available in multiple Indian languages. Lionsgate India, a Lionsgate US company (NYSE: LGF.A, LGF.B), is the latest entrant in South Asian market, that distributes premium content to linear and digital platforms across the region. It develops and produces local Indian language content both, originals and adaptations of globally successful content. Starz, a Lionsgate subsidiary, is a leading global media and entertainment company that produces and distributes premium streaming content to worldwide audiences across subscription television platforms. It offers subscribers more than 7,500 distinct premium television episodes and feature films, including STARZ original series, first-run movies and other popular programming.