- Strong demand in Lebanon generates record sales performance in 2018
- McLaren Beirut tops new supercar registrations in first full year of trading
McLaren Beirut has finished its first full year of trading surpassing the sales of its competitors and emerging on top of the list of new supercar registrations in 2018. The announcement follows the release of the annual AIA (Automotive Imports Association) Automotive Registration figures and highlights the strong demand for the brand’s iconic sportscars and supercars in this sophisticated automotive market.
“We are extremely proud to have become a market leader in Lebanon following our first full year of operations and despite the challenging market. This fantastic result highlights the irresistible appeal of the McLaren models, as well as the quality of the team at McLaren Beirut. I wanted to thank everyone involved and look forward to our continued success in 2019.“
Mr. Fayez Rasamny, Chairman and CEO, RYMCO (Rasamny Younis Motor Company SAL)
“In addition to a thrilling driving experience, McLaren stands for the highest levels of customer and ownership satisfaction. We are therefore truly humbled by this fantastic achievement, which is a real testament to the hard-work, professionalism and dedication of everyone at McLaren Beirut.”
Mr. Jihad Saikali, General Manager, McLaren Beirut
McLaren Automotive is a British creator of luxury, high-performance sportscars and supercars. The brand has recently announced its £1.2 billion Track 25 business plan, which sets a clear future roadmap and includes 18 new cars or derivatives, as well as full hybridisation of the range by 2025.
McLaren Beirut opened doors for business to phenomenal reception in September 2017. Most recently, the retailer celebrated the arrival of two ground-breaking models from McLaren into the Lebanese market. The sold-out McLaren Senna and limited-production McLaren 600LT were on display in the state-of-the-art showroom and took part in a number of exclusive customer and media events in December.