Le Pré was founded on the principle of ‘from the tree to the bottle,’ taking care of every stage of production, starting from cultivation in its orchards located in Jwar Al-Houz at an altitude of 1,300 meters. This approach ensures the highest quality at every step, from the meticulous care of the fruit to the final production process, delivering natural and pure juices to consumers.
The visit aimed to empower Lebanon’s industry and national production, emphasizing the importance of supporting local products and strengthening the national economy. During the visit, Le Pré demonstrated its commitment to providing high-quality juices made from the finest Lebanese fruits, carefully harvested by local agricultural experts.
The company showcased its factory, which spans an area of 6,000 square meters adjacent to its orchards and is equipped with the latest advanced machinery.
Minister Bouchikian praised Le Pré’s efforts and its commitment to the highest quality standards, comparable to global products.
In turn, the Chairman and managing department Mr. Marcel Hage thanked the Minister for this visit and his constant presence to support the Lebanese industry.
The Vice President of the Association of Lebanese Industrialists, Mr. Ziad Bakdash, also stressed that Lebanon is an industrial country par excellence and is proud of the Lebanese manufactured food products that are exported worldwide.
The founder of Le Pre, Mr. Maroun El Khoury, stated that the goal of establishing this company was social and not for profit, to encourage the people of the region and farmers to stay on their land and invest in it. He also pointed out that all the workers in the company are Lebanese and from the region.