Dubai, UAE, 31 January 2018: GCreative, the creative arm of leading global communications firm Grayling, has been appointed to provide brand and creative services to the DIFC Dispute Resolution Authority (DRA) for DIFC Courts, DIFC Academy of Law and the DIFC Wills Service Centre.
GCreative won out in a four-way pitch, securing the business due to the “agency’s structured approach to branding, clean designs and service flexibility”, stated Tim Walmsley, DRA Director of Marketing and Communications. He continued, “we need our agencies to configure their teams and processes in a way that reinforces our multidisciplinary approach and matches our content-first culture at a price level we can sustain. GCreative listened to us, and did just that.”
The appointment will see GCreative developing collaterals across a number of the DRA’s business functions, creating a new direction for the identity on both print and digital formats.
Commenting on this Arian Hashemi, Managing Director at GCreative said: “The team and I have claimed a number of significant wins last year while simultaneously delivering outstanding results for our clients. We are happy to see that momentum continued into the new year, we look forward to working with the DRA, and building on our great start to a long-lasting relationship”.
About Grayling
Grayling is a leading global communications network founded in 1981 to deliver data-driven strategies for Digital Marketing, Public Relations, Government Affairs and Investor Relations. Grayling operates from 40 offices in 25 countries worldwide across Europe, North America, the Middle East and Asia. The firm works across multiple sectors including Energy, Environment & Sustainability, Healthcare, Technology, Consumer Brands, Financial Services, Transport & Logistics, and Government & Public Sector.