Beirut, Lebanon (31 October, 2025) – Building on the success of their 2025 joint campaign on information integrity, the United Nations in Lebanon and Maharat Foundation have launched the second phase of their national social media campaign #InformationIntegrity, under the slogan: “Information is a right, integrity is a responsibility for the reform path.”
This new phase highlights the vital role of information integrity as a foundational pillar of Lebanon’s reform process, promoting accountability, transparency, and citizen engagement through responsible journalism and informed public discourse. Anchored in the UN Global Principles on Information Integrity, the campaign aims to reinforce the credibility of the media as a partner in reform, enhance public accountability, and build resilience against disinformation.
The campaign features a teaser video followed by 15 informative videos featuring Lebanese women and men journalists discussing key issues related to reforms, good governance, and information integrity. Through their voices, the campaign seeks to empower journalists and citizens alike to critically engage with information, counter disinformation, and advocate for evidence-based decision-making and inclusive reform.
Each video tackles a distinct aspect of how integrity in information supports the reform process, including: The role of media in combating disinformation and advancing reforms; The impact of rumors and false narratives on public trust; The importance of access to information and accountability mechanisms; The role of evidence-based discourse in building credibility; Responsible use of social media; and how media and information literacy empower citizens to actively participate in reform.
“The integrity of information is central to rebuilding public trust and advancing reforms,” said Imran Riza, UN Deputy Special Coordinator, Resident and Humanitarian Coordinator for Lebanon. “Disinformation weakens institutions, undermines accountability, and erodes civic confidence. This campaign reaffirms our collective commitment to promoting an informed and engaged citizenry as the foundation for Lebanon’s reform journey.”
Roula Mikhael, Founder and Executive Director of Maharat Foundation, emphasized: “Reform cannot succeed without access to accurate information and transparency. With this joint campaign, we aim to empower journalists and citizens to be active players in protecting information integrity and holding institutions accountable. It is only through informed public debate that meaningful reform can take root.”
Through the #InformationIntegrity digital campaign, the United Nations and Maharat aim to raise awareness of how disinformation undermines reform efforts, promote media literacy and evidence-based dialogue, and encourage civic participation through access to trustworthy information.
The campaign emphasizes that a society founded on truth and transparency is crucial to Lebanon’s reform path and to rebuilding public trust in its institutions.
About UN Lebanon: The United Nations system in Lebanon comprises 26 agencies, funds and programmes, as well as a peacekeeping mission, a political mission, and a regional commission that cover a broad spectrum of peacekeeping, political, development, human rights and humanitarian work in Lebanon. The United Nations supports Lebanon in promoting the country’s long-term peace and security, development, and human rights priorities. Follow UN Lebanon on X, Facebook , Instagram and YouTube.
About Maharat Foundation: Maharat is a women-led freedom of expression organization based in Beirut dedicated to campaigns grounded in research and strengthening connections between journalists, academics, and policy makers.
It advances and enables freedom of expression, quality information debate and advocates for information integrity online and offline. Maharat promotes innovation and engages the journalistic community and change agents within Lebanon and the wider, MENA region to promote inclusive narratives and debates and to counter misinformation, disinformation, and harmful content. Follow Maharat on X, Meta, Instagram.