BEIRUT, 18th December 2018: To celebrate the soft opening of its first Experience Store in Lebanon (HES), Huawei Consumer Business Group (CBG) announced a series of in-store promotions that will last for three consecutive days from 21st December until 23rd December 2018.
Throughout this period, the first customers to purchase a Huawei device or accessory will receive an instant gift. Also, Huawei will be having exclusive and special packages with its Huawei mate 20 pro, the nova3i and the Huawei Y9 2019.
For the purchase of the HUAWEI Mate 20 pro consumers will get exclusively at the Huawei Experience store and in limited quantities, a pair of headphones from the renowned luxury brand Bang & Olufsen, characterized by its unique combination of beautiful sound, timeless design, and unrivalled craftsmanship. Huawei will also be offering a car charger with the purchase of the nova 3i and 32 GB SD card with the Huawei Y9 2019.
Huawei will also be having a series of unique activities at pre-set timings during the above mentioned dates, whereas customers who bought any item and are present at the store at 13:00PM, 16:00 PM and 19:00 PM will have the chance to win exclusive rewards.
The Huawei experience store will house the company’s achievements in Artificial Intelligence and showcase all their long- awaited devices that will now be available in Lebanon such as Huawei Watch GT, the industry-leading Matebook X Pro and other products including tablets, fitness trackers and connected accessories.
About Huawei Consumer Business Group (CBG)
Huawei Consumer Business Group (CBG) is one of Huawei’s three business groups, providing a range of products including mobile phones, wearables, tablets and laptops. Huawei’s products and services are available in more than 170 countries, and are used by a third of the world’s population, ranking second in the world in mobile phone shipments in 2018 according to IDC.
Year on year growth was reflected in Huawei’s rise as a globally recognized premium brand. In 2018, Huawei was named number 48 on BrandZ’s Top 100 Most Valuable Global Brands and number 79 in Forbes World’s Most Valuable Brands. Huawei spent US$13.23 billion on R&D in 2017, accounting for 14.9 percent of its total revenue. According to IPSOS, Huawei’s global brand awareness increased from 81% in 2016 to 86% in 2017. Its overseas brand consideration increased from 37% in 2016 to 44% in 2017. According to EU Industrial R&D Investment Scoreboard (2017): Huawei’s R&D investment ranked No.6.
As a leading technology company, Huawei invests a significant amount of its annual sales revenue to research and development efforts, and has established 14 research centers around the world. Among these facilities is the Huawei Aesthetics Research Center in Paris. Huawei’s newest R&D center is the Max Berek Innovation Lab in Wetzler, Germany, where Huawei and Leica are jointly researching technologies to improve mobile device camera and image quality.