FROM THE AIR YOU BREATHE TO THE CLOTHES YOU WEAR, LG REFRESHES AND REVITALIZES YOUR LIFE

Company Showcases Air Purifier, Washing Machines and Styler with Certified Hygienic Capabilities at InnoFest LATAM

LG Electronics (LG) presented a range of innovative home appliances that protect users’ health at InnoFest Latin America (LATAM) 2019. Certified asthma & allergy friendly® by the Asthma and Allergy Foundation of America (AAFA), the company’s product portfolio includes air purifiers and a variety of clothing care solutions that deliver enhanced hygiene management. LG’s exclusive technologies help to combat germs throughout the home, giving families peace of mind through cleaner clothes, bedding, toys and air.

The LG PuriCare 360˚ air purifier uses a HEPA filtration system to trap 99.97 percent of ultra-fine dust,1 ridding the indoor environment of a harmful airborne threat. With a one-of-kind 360-degree design, it effortlessly ensures healthy, comfortable air for every part of the room, and also eliminates unpleasant odors. Additionally, LG PuriCare 360˚ employs an advanced Smart Sensor that can detect fine particles (under 1 micrometer in diameter) and perform real-time status checks to help keep the air purifier operating at peak effectiveness.

LG’s new front-loader with TurboWash 360 is also asthma & allergy friendly® certified. The impressive washer generates five powerful jets of water that spray clothes from multiple angles, allowing detergent to penetrate deep into fabrics for a more comprehensive cleaning in less than 30 minutes.2 Also certified by the AAFA is LG’s latest top-loader with TurboWash3D™ technology, which uses steam to reduce common household allergens by more than 95 percent.

The Styler incorporates LG’s first-of-its-kind TrueSteam™ technology, harnessing the gentle power of steam to refresh all kinds of fabrics. Without use of any harmful chemicals, the Styler conveniently and hygienically freshens clothing, bags, pillows, and even stuffed animals. Able to eliminate over 99.9 percent of the germs and bacteria commonly found in clothes3 in as little as 20 minutes, the revolutionary Styler also reduces light wrinkles and odors to create a crisp look and clean smell.

“Meeting growing demand for effective hygiene management, our state-of-the-art appliances on show at InnoFest LATAM help consumers to achieve a healthier, safer home,” said Song Dae-hyun, president of LG Electronics Home Appliance & Air Solution Company. “LG offers a comprehensive range of hygiene-boosting products that guard against fine dust particles, germs, and other potential risks that can compromise the health of those we love. We will continue to develop home appliances that protect the wellbeing of our customers and their families.”

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