Since her early college years, Léa manages the family business alongside her father. Lteif is a leading home appliances and electronics retailer in Lebanon. With great determination and perseverance, she structured the business, standardized operations, and moved Lteif from family to corporate.
Corporate and B2B sales are under her direct supervision, she engages Lteif in tenders and projects related to air conditioning, telephone systems, sound systems, home cinema, digital signage, surveillance cameras, fire alarm systems, gym equipment and finally corporate gift ideas.
She made a name for herself in the Lebanese outdoor furniture market, complementing Lteif catalog with a modern and affordable outdoor line. Lteif also offers curated indoor and outdoor furniture selections catered especially to restaurants and resorts.
She also manages Lteif Properties, a real estate agency, developing, renovating and promoting properties within the area of Keserwan and Jbeil.
Recently, Léa launched Boèm Home Boutique, a modern furniture store, available at Lteif, offering kitchens, bedrooms, living and dining rooms, offices, lighting and finally home accessories and gift items.
Boèm also offers local custom-made furniture, making modern and trendy design available at an affordable budget.
With a passion for online presence, she incorporated all Lteif and Boèm items in Lteif online store, where you can shop up to 4000 SKU’s, with live chat assistance, a cash on delivery service, an online gift card and a rewarding loyalty program.
What’s next for the 29-year-old fire ball?
“Challenges and plans to diversify are always there”, she states, “yet I wish to pursue my Executive Master’s degree sometime soon, as I think now is time to distance myself from the consuming operational tasks and grow individually.”