Mother’s Day Celebrated in Middle East with Nestlé NIDO Song from The Voice Kids Stars

Beirut, 20 March 2019: Nestlé NIDO has gathered talented children from the Middle East to celebrate Mother’s Day 2019 with a song written by renowned lyricist Nizar Francis and composed by acclaimed producer Jean Marie Riachi.

The thank you anthem, recognizing mothers’ love and nurturing over the years, includes solo performances from The Voice Kids stars George Assi from Lebanon, Bahrain’s Jarrah al Cha’er, Syria’s Yaeel Al Kassem, Saudi Arabia’s Loujay Al Masrahi, and Lebanon’s Valentina Karaki.

A video clip of the song is available online on nidoarabia.com, and on social media including YouTube, Instagram, and Facebook.

It follows in the tradition of iconic NIDO songs, including the emotional graduation tune featuring the famous “Children Grew Up with NIDO” statement.

“NIDO believes that there is nothing more powerful yet more demanding than a mother’s love
in preparing children for the future,” said Rainer Mueller, Communications Director at Nestlé Middle East. “We want to support and celebrate every mother’s love
to nurture a healthy future for their child, which is why we gathered kids from different parts of the Middle East to sing this tribute.”

Riachi’s inspiration for this unique musical piece stems from magical music boxes that kids used to enjoy opening in previous eras for sweet and catchy melodies.

About the Authors:

Jean Marie Riachi is a renowned Lebanese music arranger, composer and record producer, with a portfolio including numerous hit titles performed by some of country’s leading singers.

Nizar Francis is a lawyer, music poet, and singer who has written lyrics for songs performed by some of Lebanon’s leading singers.

https://www.youtube.com/watch?v=7HDMv-pYolg&feature=youtu.be

About Nestlé Middle East

Nestlé Middle East’s heritage goes back over 80 years to 1934 when the first import operation was set up in Lebanon. Today, Nestlé Middle East owns and operates 18 factories and provides direct employment to more than 13,000 employees who are all committed to Nestlé’s purpose of enhancing quality of life and contributing to a healthier future. It also provides indirect employment to several thousand more.

The Nestlé portfolio in the region currently exceeds 60 innovative product brands in a wide range of categories: dairy products and infant nutrition, bottled water, chocolate and confectionery, coffee creamers, breakfast cereals, culinary products, health science, skin health, and Pet Care, among others. Nestlé Nido, Nestlé NAN, S-26, Progress, Maggi, Nescafé, Kit Kat, Coffeemate, Nestlé Cerelac, Nestlé Fitness, Nestlé Pure Life, Nespresso, Optifast and Cetaphil are just some of the brands available in the Middle East.

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