LA ROCHE-POSAY A BETTER LIFE FOR SENSITIVE SKIN

LA ROCHE-POSAY BELIEVES IN A BETTER LIFE FOR SENSITIVE SKIN.
CREATED BY A PHARMACIST IN 1975, THIS DERMOCOSMETIC ABOUT LA ROCHE-POSAY.

Recommended by over 90,000 dermatologists worldwide,
La Roche-Posay’s mission is to offer a better life for sensitive skin. Created by a pharmacist in 1975, the brand is now present in over 60 countries. It offers a unique range of daily skincare developed for every skin type to complement and enhance their patients’ treatments and promote good skincare practices adapted to each skin concern. The brand develops formulas with its exclusive Selenium-rich water, also used at its Thermal Center, the first Dermatology Center in Europe, due to its antioxidant and soothing properties. The products are developed using a strict formulation charter with a minimal number of ingredients and are formulated at optimal concentrations. Additionally, La Roche-Posay products undergo stringent clinical testing for efficacy and safety, even on sensitive skin. First dermo-cosmetic brand worldwide, its key product ranges are: Lipikar (dry skin), Anthélios (photoprotection), Effaclar (acne), Tolériane (sensitive skin) and Cicaplast (skin repair).

For additional information about La Roche-Posay,
visit www.laroche-posay.com and follow La Roche-Posay on Facebook, Instagram and Twitter @LaRochePosay

EDITORIAL

Can you imagine missing work or school because of acne? Passing up opportunities or hesitating to show your face to the world because of blemishes?
For so many teenagers and adults around the world, acne is a huge burden that impacts their confidence and quality of life. Medical expertise can help, but only an estimated 5 to 10% of people in the world have access to a dermatologist.

EFFACLAR SPOTSCAN was born from our desire to make dermatological exper- tise more accessible to acne sufferers. And beyond our products, to use the most advanced digital technologies to pursue our brand mission: help change the lives of people with sensitive skin. EFFACLAR SPOTSCAN is a pioneering service using advanced artificial intelligence but its most visionary aspect is how it actually improves people’s lives through accurate acne diagnoses, personalized advice and follow-up.

EFFACLAR SPOTSCAN represents an important new step in our connected beauty journey. It began with My UV Patch, which educates consumers about the dangers of UVs and helps them to play safer in the sun. We know that information is power when it comes to skin health; to improve their skin, consumers need to understand it.

Our technology gets consumers the information they need not only to address their skin problems, but also to prevent those problems from occurring in the first place.

Most importantly, La Roche-Posay creates the future of better skin solutions
in close partnership with dermatologists. We strongly believe in their expertise:
our team visits more than 90,000 dermatologists around the globe to better understand their patient’s needs. EFFACLAR SPOTSCAN simply wouldn’t have been possible without our dermatologist partners. With dermatologists by our side, La Roche-Posay is empowered every day to pioneer and offer a better life
for sensitive skin.

DID YOU KNOW ?

ACNE AFFLICTS AN ESTIMATED

80% OF TEENAGERS AND 40% OF ADULTS

WORLDWIDE.1 97% OF PEOPLE WITH ACNE REPORT REDUCED QUALITY OF LIFE, AND 70% HAVE LOWER SELF-CONFIDENCE.2 BUT PATIENTS SOMETIMES HAVE TO WAIT FOR MONTHS

TO OBTAIN AN APPOINTMENT WITH
A DERMATOLOGIST. WHICH MAY EXPLAIN WHY
600 MILLION GOOGLE SEARCHES PER YEAR ARE FROM PEOPLE SEEKING ACNE SOLUTIONS.

THE FIRST ACNE DIAGNOSIS POWERED BY ARTIFICIAL INTELLIGENCE

DEVELOPED WITH DERMATOLOGISTS FOR PROFESSIONAL-LEVEL ACCURACY


EFFACLAR SPOTSCAN is a life-changing innovation from La Roche-Posay that uses artificial intelligence based on extensive scientific data to make personalized acne diagnosis.
to build the most accurate and innovative algorithm, La Roche-Posay brought together dermatologists from around the world to analyze more than 6,000 images of men and women representing different ethnicities, skin types and levels of acne severity. EFFACLAR SPOTSCAN’s accuracy has been validated through a clinical study. “CREATING EFFACLAR SPOTSCAN WAS A SIGNIFICANT UNDERTAKING.
OVER THE COURSE OF NEARLY TWO YEARS, WE BUILT SIX VERSIONS OF THE SERVICE,
AND ANALYZED MORE THAN 6,500 IMAGES WITH FIVE DERMATOLOGISTS AND THREE
CLINICAL RESEARCH ORGANIZATIONS. THE RESULT IS A SERVICE WITH STRONG ACCURACY
AND RELIABILITY” Dr. Sophie Seite, La Roche-Posay Scientific Director.

PERSONALIZED RECOMMENDATIONS FOR ACCURATE RESULTS.
EFFACLAR SPOTSCAN’s instant diagnosis provides an acne grade from 0 to 4+ (users who receive an acne grade of 2 or above are alerted that a dermatological consultation is needed). Based on the diagnosis, the service outlines

a personalized Effaclar routine and specific skincare tips. The before/after skin improvement simulator shows the expected results and allows users to follow along with their skin’s progress. “EFFACLAR SPOTSCAN SPRINGS FROM
LA ROCHE-POSAY’S COMMITMENT TO USING TECHNOLOGY TO PROVIDE CONSUMERS WITH PERSONALIZED RECOMMENDATIONS. THIS SERVICE IS ABOUT GETTING EACH PERSON THE RIGHT ACNE DIAGNOSIS,
THE RIGHT INFORMATION AND THE RIGHT ROUTINE FOR EFFECTIVE RESULTS
AND BETTER SKIN HEALTH.”
Global Vice President of L’Oréal’s Technology Incubator.

EFFACLAR SPOTSCAN IS A GAME CHANGER IN DERMATOLOGY

3 QUESTIONS
FOR DR. BRIGITTE DRÉNO, DERMATOLOGY EXPERT.
Dr. Brigitte Dréno, Chairman of the Department of Dermatology CHU Nantes in France, worked closely with the artificial intelligence experts behind EFFACLAR SPOTSCAN to help create the patented algorithm based on a grading system of acne lesions.

1. WHAT DOES EFFACLAR SPOTSCAN

BRING TO DERMATOLOGY AND THE FIGHT

AGAINST ACNE?
EFFACLAR SPOTSCAN is a great example of how health and artificial intelligence can work together to benefit both physicians and patients.
General practitioners can use this new service to identify their patients’ general practitioner can treat a patient with grade 1, avoiding unnecessary visits to the dermatologist, while the algorithm recommends that a patient
with grade 2 acne or above be directly referred to a dermatologist.
In the meantime, acne can leave scars and create potential psychological consequences for patients. EFFACLAR SPOTSCAN’s algorithm can help
to accelerate the decision of the appointment with the dermatologist,
thus treating earlier with at the same time a positive psychological impact.

2. HOW WILL EFFACLAR SPOTSCAN

BENEFIT CONSUMERS?
EFFACLAR SPOTSCAN can help consumers to evaluate their acne results.
A patient looks at his/her skin every day, so they don’t always notice the progress. With EFFACLAR SPOTSCAN, patients take photos before and during the acne treatment, so results are easier to see. And that could also motivate patients
to continue to follow their acne treatment.
Around the world, acne patients’ adherence is very low – less than 50%. EFFACLAR SPOTSCAN helps patients see how their blemishes
are improving, which could motivate them and improve adherence.

3. HOW CAN EFFACLAR SPOTSCAN

BENEFIT DERMATOLOGISTS

IN THEIR DAILY PRACTICE?
I think that EFFACLAR SPOTSCAN will remind dermatologists of the general guidelines to effectively treat moderate to severe acne.
Each dermatologist has his or her own way of treating a patient’s acne; EFFACLAR SPOTSCAN could help to standardize these acne treatments.

EFFACLAR SPOTSCAN HOW DOES IT WORK ?

IT’S SIMPLE TO START YOUR SCAN WITH THIS USER-FRIENDLY SERVICE, AND IT TAKES ONLY A FEW MOMENTS TO COMPLETE.

  1. YOUR ACNE GRADE
    Just take three selfies: center, left profile, right profile. EFFACLAR SPOTSCAN will analyze them to count your skin imperfections, localize them, distinguish them (spots, blackheads and pigmented marks)
    and determine your acne grade from 0 to 4+.

2. YOUR RESULTS EFFACLAR SPOTSCAN’s before/after simulator lets you see your expected results and track your skin improvements all year long

3. YOUR PERSONALIZED ROUTINE

Based on your acne grade,
EFFACLAR SPOTSCAN will provide your personalized Effaclar routine and skincare tips.

WHAT’S YOUR ACNE GRADE?
THE EFFACLAR SPOTSCAN ACNE GRADE IS BASED ON THE GEA,
A VALIDATED GLOBAL ACNE SEVERITY SCALE CREATED IN 2011.4
The scale includes five grades of severity, based on an analysis of pictures or face-to-face examinations.
0. NO BLEMISHES
1. HARDLY ANY BLEMISHES
2. MILD ACNE
3. MODERATE ACNE
4. SEVERE OR VERY SEVERE ACNE

WHERE TO FIND EFFACLAR SPOTSCAN?
THE NEW FREE SERVICE EFFACLAR SPOTSCAN WORKS ON ALL MOBILE DEVICES.
Android supported OS versions (5.0 and above).
And iOS supported devices (iPhone 5s (including) and above).

CONSUMERS CAN EASILY FIND EFFACLAR SPOTSCAN.
Inside YouCam Makeup, the world’s #1 augmented reality beauty app. Or via progressive web apps available for mobiles only on spotscan.com

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