Pepe Jeans Shares the Love for Denim with those that need it the most
Beirut, March 31, 2016: Pepe Jeans launched a special activation giving customers the chance to not only do a good deed, but get a new pair of jeans.
A shout out was sent to all Pepe Jeans enthusiasts on March 31st to share their love for denim with those that need it the most. Numerous supporters showed up at Pepe Jeans Dunes Center Verdun on the day with an old pair of jeans to be donated to Caritas Lebanon, a non-profit organization that strives to reduce poverty and exclusion.
All those who answered the call received a 35% discount on the spring summer 2016 collection and received access to a stylist who helped them find their perfect fit.
Pepe Jeans first opened its doors in Lebanon under the HST Co. umbrella in November 2015, opening their first store in Citymall Dora; following which the Dunes outlet was launched in December 2015.