ELIE SAAB is proud to announce a global licensing agreement with Onward Luxury Group, an Italian leader in the production and distribution of footwear and ready-to-wear. OLG will be managing production and distribution of ELIE SAAB’s accessory line (footwear and bags) as of the Spring Summer 2021.Each season, the accessories will take inspiration from the ELIE SAAB ready-to-wear collections to complete the day and evening styles offering a total look.
CEO Elie Saab Jr commented: “Over the years, ELIE SAAB has evolved into a lifestyle brand through the development of diversified product categories that deliver a unique experience of the brand’s universe. Today, we are joining forces with OLG, a leader in its field, to build a strong and solid accessory business in order to answer the market needs and present a full-fledged offering”.
CEO Fabio Ducci declared: “from the fall/winter 2020 collection, we started producing ELIE SAAB ready-towear collections in our factory in Bergamo. During several meetings with Elie Saab we started discussing the possibility to develop a new collaboration for accessories and bags and we signed this deal, which is aimed at further boosting the business of this successful, prestigious brand”.
Two groups, one vision, each known for their excellence in the world of luxury, ELIE SAAB and OLG have combined their respective DNAs to create a feminine and refined collection that is crafted with care and attention to detail.
The outcome of this collaboration will be unveiled as part of the ELIE SAAB ready-to-wear Spring Summer 2021 collection in September 2020.
About Onward Luxury Group
OLG is part of the Japanese Onward Holdings LTD group, specializing in luxury footwear and ready-to-wear manufacturing and distribution. Thanks to the experience gained for over 30 years, combined with a design and business expertise, today OLG has partnerships with well-established international brands, such as Proenza Schouler, JWAnderson, Rochas, See by Chloé, Francesco Russo, Brock Collection, as well as with emerging talents like Maria Luca, that it supports in the manufacturing, distribution and selling phases through the group’s showrooms based in Milan, Paris, New York and Tokyo.
About ELIE SAAB
Elie Saab founded his eponymous label in 1982, at just 18 years old. Since then, the ELIE SAAB house has been established as one of the major leaders in the HAUTE COUTURE category globally, with ateliers based in Paris and Beirut. ELIE SAAB has continued to build on the inherent savoir-faire and innate elegance for which it is renowned, expanding into the Ready-to-Wear, Bridal, Accessories, Eyewear and Fragrance categories. Along with the brand’s most recent ventures into ELIE SAAB Junior, a line of Kids Wear and Accessories, and ELIE SAAB Maison, a home and interiors line, ELIE SAAB joins the premiere league of the world’s global luxury fashion & lifestyle brands.