Beirut, Lebanon – January 2026
Idealz continues to strengthen its presence in Lebanon, marking a successful year defined by major prizes, growing partnerships, and increasing customer engagement across the country.
Over the past year, Idealz has rewarded more than 300 winners, delivering some of the most valuable prizes in the local market. These include five cars valued at $200,000, two luxury watches valued at $35,000, and over $250,000 worth of Gold, in addition to hundreds of electronic prizes awarded to customers nationwide.
As the year came to a close, Idealz raised the bar with its biggest prize to date: $75,000 worth of Gold, given away on New Year’s Eve during a live broadcast on LBCI, hosted by Wissam Hanna. The highly anticipated draw captured nationwide attention, reinforcing Idealz’s commitment to transparency and excitement—before immediately launching its next prize of $100,000 in Gold, setting the tone for an even bigger year ahead.
Idealz’s growth in Lebanon has been supported by its expanding physical and digital footprint. In addition to its Experience Center in Downtown Beirut, Idealz is now prominently present at Beirut Duty Free, offering travelers a unique opportunity to shop and participate while on the move.
Strategic partnerships have also played a key role in the brand’s success. Idealz has collaborated with leading local and regional brands including Gray Mackenzie Retail Lebanon, Zaatar w Zeit, Toters, Medco, AddMind, Malak Al Tawouk, and Toy Market Group, among others. These partnerships have helped integrate Idealz into everyday consumer experiences, making participation more accessible and engaging.
With a strong pipeline of upcoming draws, partnerships, and experiences, Idealz continues to position itself as a standout platform in Lebanon’s retail and rewards landscape—offering customers more value, more excitement, and more opportunities to win.
Customers can explore Idealz online at www.idealzlebanon.com, via the Idealz Lebanon app on the App Store and Google Play, or at select physical locations including Beirut Duty Free. Follow @idealz.leb on Instagram for the latest updates, winners, and announcements.