United Arab Emirates, 17 February 2025 – Viu, PCCW’s leading pan-regional OTT video streaming service, is elevating its Ramadan offerings this year with a meticulous curation of programmes tailored for its audiences in the Kingdom of Saudi Arabia, Egypt, UAE and the wider Middle East and North Africa (MENA) region.
With an unprecedented 10 Arabic series, Viu is delivering a mix of drama and comedy, including exclusive Egyptian and Levant titles alongside Gulf productions. The expanded selection highlights Viu’s commitment to high-quality entertainment and reinforces its growing influence on Ramadan viewing trends across the region.
This year’s slate features the highly anticipated Fahd el Batal (فهد البطل), starring Ahmad Al Awadi, the lead actor from the 2024 Egyptian hit Haq Arab (حق عرب). The line-up also includes Hesbet Omry (حسبة عمري) and Al Halanji (الحلنجي), as well as O’obal O’ndokom (عقبال عندكم), Layali Roxy (ليالي روكسي), Woleda Li Yamout (ولد ليموت), 30 Halaqa (٣٠ حلقة), Rose (روز) and Solo (صولو).
“This Ramadan marks a pivotal moment for Viu in MENA as we introduce our most extensive line-up yet,” said Samer Majzoub, General Manager of Viu MENA. “Over the past months, our pre-Ramadan programming has provided valuable insights into what resonates with our viewers, enabling us to curate a collection that solidifies Viu as the prime destination for Arabic content. We’re excited to bring this diverse mix of entertainment to digital streaming.”
All titles will be available from the beginning of Ramadan across the web, mobile app and larger screens through connected TV (CTV) platforms, including Android TV sticks and smart TVs from Hisense, Samsung and LG.Top of FormBottom of Form
About Viu
Viu, a leading pan-regional over-the-top (OTT) video streaming service, is available in 16 markets across Asia, the Middle East, and South Africa.
The Viu service is available to consumers through a dual model, with an ad-supported free tier and a premium subscription tier. In addition to premium original productions under the brand “Viu Original”, Viu showcases TV series, movies, and lifestyle programmes from top content providers in local and regional languages with subtitles. Viu Scream Dates, its multi-market fan-meet offering, extends the Viu experience beyond the screens by bringing stars closer to their fans via live events.
In June 2023, PCCW and CANAL+ formed a partnership to accelerate the growth of Viu, making CANAL+ a strategic investor in Viu.
Viu also operates MOOV, a popular digital music streaming and live concerts service in Hong Kong.
Viu is a member of PCCW Media under PCCW Limited, a global company headquartered in Hong Kong with interests in telecommunications, media, IT solutions, property development and investments, and other businesses. PCCW also operates ViuTV, a free television service in Hong Kong, through HK Television Entertainment Company Limited, and has interests in Pacific Century Premium Developments Limited, among other global investments.