- The partnership is yet another achievement in VOX Cinemas’ legacy of innovation and excellence in the global entertainment industry.
Dubai, UAE; 13 March 2025: VOX Cinemas, the cinema arm of Majid Al Futtaim, has announced a pathbreaking collaboration with Academy Award-winning composer Hans Zimmer. The collaboration will see Hans Zimmer compose an exclusive score for VOX Cinemas, created with the goal of developing a sound that is synonymous with the brand, to resonate with audiences across the many markets where VOX operates. This unique score will be featured across multiple touchpoints, including an upcoming brand campaign, in-cinema experiences, and customer service interactions, all designed to enhance and elevate the customer journey. The partnership is yet another achievement in VOX Cinemas’ legacy of innovation and excellence in the global entertainment industry. Zimmer will create a unique composition that celebrates VOX’s journey of bringing audiences together through the power of cinema.
Creator of some of the best-known and most influential film scores of our time, Hans Zimmer has more than 500 projects across all mediums to his credit, grossing more than USD 28 billion at the worldwide box office. Zimmer has been honoured with two Academy Awards®, three Golden Globe® Awards, five Grammy® Awards, an American Music Award, and a Tony® Award, as well as six Emmy® nominations.
Ignace Lahoud, Chief Executive Officer of Majid Al Futtaim – Entertainment said: “VOX Cinemas is proud to partner with the legendary Hans Zimmer to create a signature score that is instantly recognisable and synonymous with our brand. This collaboration marks a new chapter in our journey, enhancing the moviegoing experience with a distinctive sound that resonates across the diverse markets we serve.”
He added: “For 25 years, VOX Cinemas has been at the forefront of innovation in the global entertainment industry, shaping some of life’s most cherished moments—from childhood to adulthood. Through the magic of cinema, we continue to be a key part of our audience’s unforgettable experiences.
As we look to the future, we remain committed to pushing boundaries and redefining how people experience cinema, ensuring that every visit to VOX is nothing short of extraordinary.“
Creator of some of the best-known and most influential film scores of our time, Hans Zimmer has more than 500 projects across all mediums to his credit, grossing more than USD 28 billion at the worldwide box office. Zimmer has been honoured with two Academy Awards®, three Golden Globe® Awards, five Grammy® Awards, an American Music Award, and a Tony® Award, as well as six Emmy® nominations.
Speaking about his work for VOX Cinemas, legendary composer Hans Zimmer commented: “The Middle East holds a special place in my heart, as does cinema; it’s what truly moves me. I was genuinely excited to collaborate with VOX Cinemas, the region’s largest and most beloved cinema chain. VOX Cinemas’ commitment to creating magical moments for guests and the idea of creating a unique sound for the brand resonated as it beautifully illustrates how cinema connects us all. It’s at the heart of so many unforgettable moments, ones that are passed down through generations, just as VOX has done over the years.”
Music plays a vital role in the cinematic experience, forging lasting connections between audiences and evoking the emotions that cinema uniquely creates across cultures and generations. When it came to selecting the composer for this project, only one name stood out: Hans Zimmer. Known for his ability to draw on deep, universal emotions through his iconic scores, Zimmer was the perfect choice.
Blending orchestration with regional musical influences, Zimmer’s composition will resonate with VOX Cinemas’ diverse, multicultural audience. The collaboration will debut with the release of the score in an upcoming brand campaign, launching across the region in mid-April 2025.
About Majid Al Futtaim
Founded in 1992, Majid Al Futtaim is an Emirati-owned, diversified lifestyle conglomerate operating across the Middle East, Africa and Asia. The Group started from one man’s vision to transform the face of shopping, entertainment, and leisure to ‘create great moments for everyone, every day’. It has since grown into one of the region’s most respected businesses, employing 43,000 people, with owned assets valued at US$18 billion and has the highest credit rating (BBB) among privately held corporates in the region. Majid Al Futtaim owns and operates 29 shopping malls, 7 hotels and four mixed-use communities, welcoming more than 600 million customers through its doors every year.
Majid Al Futtaim operates more than 600 VOX Cinemas screens as well as a portfolio of world-class leisure and entertainment experiences across the region including four indoor ski locations in Dubai, Abu Dhabi, Cairo and Oman as well as family entertainment centers Magic Planet and Little Explorers. It is the proud owner of the flagship Mall of the Emirates, Mall of Egypt, and Mall of Oman with the iconic City Centre shopping malls rounding out its portfolio across the region. The Group partners with world-class fashion, home, speciality retail and beauty brands, including lululemon, LEGO, Crate and Barrel, Shiseido, with over 70 stores and 20 digital platforms across the GCC. It also owns and operates THAT Concept Store, a multi-brand retail destination and app. Majid Al Futtaim is also the exclusive franchisee for Carrefour across markets in the Middle East, Africa and Asia, serving 770,000 customers daily. These offerings are powered by the UAE’s fastest growing loyalty programme SHARE, which offers customers a more personalised and data driven experience. The developer of choice for the region, Majid Al Futtaim is the creator of mixed-use communities including Tilal Al Ghaf in Dubai and Al Mouj in Muscat.
Majid Al Futtaim has continued to set the standard for sustainable growth through its Dare Today, Change Tomorrow sustainability strategy. The Group is committed to becoming Net Positive in water and carbon by 2040.