Asharq News Launches Two New Services for Social Media Users

Asharq Business Sports and Asharq Business Crypto, latest additions to its expanding digital offering

03 March, 2022 – Riyadh – Dubai: Asharq News has launched two new social media services, Asharq Business Sports and Asharq Business Crypto, to serve the diverse interests of the Arabic-speaking public.

Asharq Business Sports reports on the business of sports, in the Middle East, North Africa and the world’s biggest sporting nations, utilising the new social media platform to address some of the most pressing news in the sports industry. These include, for example, Lionel Messi’s transfer to PSG, the most well-known and valuable African players, and the prize money for Saudi Arabia’s most prestigious horse race. The new service looks at how and where money is being spent, offering fans a more comprehensive view on their favourite sports.

Riad Hamade, Director of Business News at Asharq News, said: “From inception, Asharq News has been proactive and innovative in covering and presenting news to its audiences, no matter the platform. There was clearly a gap in covering sports from a business perspective and this aims at filling that gap.”

Asharq Business Crypto is a response to the intense interest in all things crypto, be it cryptocurrencies, blockchain technology or NFTs. The extreme fluctuations in cryptocurrency valuations, the debate over their significance and central banks’ response are some of the themes we will be covering with this new service.

“Introducing the new cryptocurrency platform aims to enhance public understanding about this emerging trend in view of the widespread interest amongst all age-groups in the Arab world,” Hamade added.

The new Sports and Crypto services join a long list of high quality offerings from Asharq Business with Bloomberg, including Asharq Business Technology that focuses on modern technology and offers exclusive information on trends worldwide, Asharq Business Green, a digital offering spanning the web and social media, focusing on climate change, sustainability and green news, Asharq Bloomberg Businessweek that provides the region’s business audience with a selection of curated Bloomberg Businessweek content, and Opinion that offers valuable perspectives on business-related subjects.

About Asharq News

Asharq News, launched on 11.11.2020, is a 24/7, multiplatform Arabic news service reaching across the Arab world and beyond with a unique approach: news and in-depth analysis reported through the prism of the economy to empower people in their everyday lives.

The Asharq News experience is delivered through a dedicated television channel, as well as multiple digital platforms, offering continuous insights into the people, events, organisations and ideas that impact the MENA region and international markets.

An exclusive content agreement with Bloomberg Media, the business and financial information news leader, powers a key component, “Asharq Business with Bloomberg”, drawing on Bloomberg’s comprehensive coverage from more than 2,700 journalists and analysts globally.

“Asharq Business with Bloomberg” aims to become the premier Arabic-language business news provider, using multiple platforms to reach business leaders, as well as a younger generation that understands the importance of global economic, financial and corporate information. With this collaboration, Asharq Business teams (broadcast and digital) have access to Bloomberg’s extensive financial and economic content, analysis and market data, curating translated stories from Bloomberg to our platforms.

‘Connecting the Dots’ is Asharq News slogan that drives its journalistic work and sets its ultimate goal. The dots at Asharq News connect the news to its context, geographical setting, historical dimension, political depth, economic impact and social reality. Asharq News targets decision makers, businesspeople, entrepreneurs, and

political and technology leaders through its economic content, as it addresses all aspects of political developments from an economic perspective.

Asharq News is headquartered in Riyadh, with central offices in the Dubai International Financial Centre, UAE, and Washington D.C., and has major hubs and studios in Cairo and Abu Dhabi. It also has regional offices and correspondents across key Arab countries and in global capitals, in addition to access to the content produced by hundreds of reporters from Bloomberg’s network around the world.

Asharq News is owned by the Saudi Research and Media Group (SRMG) established in London in 1972, SRMG is the Middle East’s largest publishing group and only publicly listed media company, with more than 16 publications and digital platforms providing the latest in political, financial, sports, and lifestyle news and analysis.

Within its first three months of launch, Asharq News was awarded ‘ME Innovative Project of the year’ 2020- at the annual BroadcastPro Annual Summit & Awards and shortlisted as trendsetter. Furthermore, our design partner Clickspring Design won three categories and received three honorable mentions in this year’s Broadcast Production Awards. Asharq News Dubai Facility won ‘International Set of the Year’ and ‘Set Design Fabrication’.

In 2021, Asharq News has also won three awards at the ‘MENA Search Awards’ including: Best Arabic SEO, Best Integrated Campaign and Best Use of Content Marketing in Arabic. Asharq News has also won two awards at the World Social Media Forum, held in Amman, Jordan in 2021: The Best TV Anchor of the Year for Asharq News Anchor Hadil Eleyan and The Best Use of Twitter for PR Campaign Award.

Asharq Business with Bloomberg accounts on social media: