The Middle East Social Media Festival is an annual social media marketing review event, held in association with universities mainly targeting business professionals in the aim of merging social media experts, business people and senior university students.
In 2017, Right Service had partnershiped with Beirut Arab University and organized the third edition of “MESMF” at BAU – Beirut campus on the 10th & 11th of May 2017.
This year in addition to providing outstanding content merged with truly social media experience, the MESMF rewarded social media excellence and individuals using social media in a fresh and innovative way through the “Middle East Social Media Award 2017” – (find MESMA 2017 winners attached alongside this document)
After an opening speech by Mrs. Zina Ariss Houry, Director of Public Relations at BAU, the event first day started with keynote speakers: Mr. Joe Ghantous- Founder and CEO of Right Service, Mrs. Rima Njeim – Radio Broadcaster & Tv Host, Mr. Lars Ingerslev – VP International Sales & Business Development at Smarp, Mr. Elie Aoun the president of Ipsos Connect MEAP region and many other experts who debated about various social media topics similar to why social media is a must today, how to influence people on social media, how to turn employees into marketing army as well as latest influencer marketing statistics and many others. Alongside networking tips encouraging attendees to increase their networks by MESMF 2017 networking Ambassador Mr. Bilal Daaboul, digital media specialist at BAU.
The event second day, had also featured keynote speeches presented by Mr. Tarek Hamdan, senior executive at LinkedIn’s first partners in the region- Procons who discussed how to use LinkedIn for social selling as well as Mr. Omar Khaled, Marketing Manager at Amana Capital representing Twitter who discussed his company’s success stories using Twitter’s advertisements. Also during the event second day Mr. Jimmy Ghazal, innovative & digital director at M&C Saatchi who shed the light on essential social media tips for start-ups as well as Mr. Anthony Rahayel who discussed passionately his tips for a successful social media photography. Beside outstanding social media topics that were covered by experts in the field.The audience also enjoyed multiple surprises and entertainment by the event host Maya Acra & lot of gifts offered by the Festival’s sponsors: Four tickets to Varna from Nadia travel, a Canon Camera from 460 The e-Store, Ipad Mini from The Mac Shop, P10 Mobile phones by Huawei Mobile Lebanon, 10$ coupons by Canva for all attendees and much more…
Together with the great content discussed during the conference, supplementary workshops were done after the event during the 2 days in specific topics: Unlock the Mystery of Social Selling and Social Media for Schools & Universities presented by Mr. Ralph Azar and Mr. Joseph Yaacoub respectively.
You can check some pictures about MESMF 2017 on our Facebook page and stay tuned for more pictures on: https://www.facebook.com/pg/MESMFestival/photos/?tab=album &album_id=464060623926684