To all Lebanese women entrepreneurs interested in expanding their businesses and tapping into regional and international markets via exporting…
The World Bank and International Finance Corporation (IFC), in collaboration with Rene Moawad Foundation (RMF), Globally Cool (GC), and Fair Trade Lebanon (FTL), cordially invite you to participate in a program called the “Access2Markets Booster for Women-led businesses in Lebanon”, aimed at supporting Lebanese women entrepreneurs in exporting.
The A2M Booster will deliver several activities to Women-led Small and Medium Enterprises (W-SMEs) including an export readiness training, a procurement readiness training and one-on-one coaching sessions with individual mentors. The program will also host 3 networking events and a final buyer matchmaking event to create as many opportunities possible to connect participating women entrepreneurs with new markets and business stakeholders. Please see below for more details:
- Program Expected Timeline:
The expected dates for each of the procurement and export readiness training workshops are in June and July 2022 respectively. The trainings will be followed by 5 one-on-one coaching sessions during September, as well as networking events and a final buyer-match making event between September and November 2022.
- Location:
All activities under this program are planned to take place virtually.
- Procurement Readiness Training (3-day workshop) – Agenda:
| Module 1 | Basic procurement principles and templates |
| Module 2 | General procurement process |
| Module 3 | Level of requirements for procurement based on value range |
| Module 4 | Tendering procedure RFPs, bids, solicitation documentation, quotations, comparison, selection, and contracting) |
| Module 5 | Suppliers’ management (evaluation, databasing) |
Export Readiness Training (4-day workshop) – Agenda:
| Module 1 | Why exporting, the basics, market analysis, find your best markets |
| Module 2 | The export audit to gauge your market potential and asses your competitiveness |
| Module 3 | Develop your market entry strategy, towards an effective promotional mix |
| Module 4 | Export quality management, market access requirements, compliance, standards and certifications (per sector/market), web-based sources to find such information. |
| Module 5 | Effective (virtual) trade fair participation, (virtual) B2B events |
| Module 6 | Finding your buyer, databases and sources to identify potential buyers |
| Module 7 | Connecting to buyers, developing and delivering an effective sales pitch, unique value proposition |
| Module 8 | Essentials of online marketing and social media campaigning (incl opportunities of Linkedin) |
- How to Apply?
Interested candidates are encouraged to submit applications on the following link for Women Entrepreneurs by 09 May 2022: https://www.cognitoforms.com/RMF3/WSMEApplicationForm
- Inquiries:
For any inquiries on this program, please email [email protected]
- Fees:
This program is absolutely free of charge.