HUAWEI P20 Pro marks a new Era of smartphone photography with the world’s first Triple Leica Camera 40MP

HUAWEI-P20-Pro-Group-Shot

Beirut, April 17, 2018: Following the unprecedented success of the global reveal of the Huawei P20 Pro device, Huawei consumer business group announced that the device is expected to hit Lebanese market sooner than planned due to high public demand.

Combining sleek design, cutting-edge technology and advanced camera systems, the HUAWEI P20 Pro continues the iconic legacy of the HUAWEI P Series, with the HUAWEI P20 Pro marking the beginning of a new era in smartphone photography.

Bringing an experience of the world’s first smartphone to feature a 40 MP Leica triple camera, with unprecedented AI advances, combining technology and art to bring to life a breakthrough smartphone experience. The Huawei P20 Pro’s camera system is comprised of a 40MP RGB sensor, a 20MP monochrome sensor and an 8MP sensor with telephoto lens. It also supports a 5X optical zoom, can shoot stunning pictures in low-light and is powered by Master AI that can recognize 19 scenes and objects. It brings professional photography to everyone.

Huawei P20 PRO is bringing you into an era where capturing the light and taking professional quality pictures is effortless. This device will let all those illusions become reality within reach. It will break the stereotype of the mobile phone design.

In order to fulfill the customers’ curiosity and pursue a world beyond their own, the designers of the HUAWEI P20 series captured the wonderful colors of the rainbow and decided to apply them to the phone body. Because the ultraviolet rays cannot penetrate the glass, they used the most appropriate material to carry the light: glass. Intercepting gradient colors between the blue light and the ultraviolet light in the spectrum, the experiment is also the color of the rainbow’s end. Because it is so difficult to reach, it is named “Twilight”.

The HUAWEI P20 Series’ exclusive Twilight and Pink Gold colors are achieved by applying several layers of NCVM optical coatings underneath the glass back, so light hitting the surface refracts and creates a gradual change in hue. Additionally, the entire device is encased in a smooth, all-glass 3D body. The HUAWEI P20 Series will also be available in Midnight Blue and Black.

About HUAWEI Consumer Business Group (CBG)

HUAWEI Consumer Business Group (CBG) is one of HUAWEI’s three business groups, providing a range of products including mobile phones, wearables, tablets and laptops. HUAWEI’s products and services are available in more than 170 countries, and are used by a third of the world’s population, ranking third in the world in mobile phone shipments in 2016.

Year on year growth was reflected in HUAWEI’s rise as a globally recognized premium brand. In 2017, HUAWEI was named number 49 on BrandZ’s Top 100 Most Valuable Global Brands, number 88 in Forbes World’s Most Valuable Brands and number 40 on the Brand Finance Global 500 Most Valuable Brands lists. In this year’s Fortune 500 HUAWEI climbed up the list to the 83rd place from the 129th of last year with a revenue of $78.51 billion, making the top global 100 for the first time.

As a leading technology company, HUAWEI invests a significant amount of its annual sales revenue to research and development efforts, and has established 16 research centers around the world. Among these facilities is the HUAWEI Aesthetics Research Center in Paris. HUAWEI’s newest R&D center is the Max Berek Innovation Lab in Wetzler, Germany, where HUAWEI and Leica are jointly researching technologies to improve mobile device camera and image quality.

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