Fashion bulletins


MO IN THE CITY The new fashion brand from Portugal opens a 2nd store in Lebanon!

MO IN THE CITY The new fashion brand from Portugal opens a 2nd store in Lebanon!

Beirut – June 8th, 2017: The 20-year-old Portuguese fashion brand, who made an international debut in the fashion scene in 2013, has finally landed in Beirut, in CityMall, after a 1st boutique in Tripoli.   In a very original set-up, press, bloggers and consumers were the first to relish in a great shopping experience guided


SACOOR BROTHERS OPENS ITS SECOND BOUTIQUE AT ABC ACHRAFIEH A new boutique dedicated to Men, Women and Children

Beirut, May 24, 2017: Committed to adding elegance, quality and style to the world of fashion, Sacoor Brothers celebrated the opening of its second boutique in Lebanon at ABC Achrafieh Mall on level 1 with the presence of media personalities, celebrities, influencers and fashion lovers. In addition to its men’s collection, the new boutique at

TOD’S Beirut launches its custom-made service

Beirut, May 9, 2017 – VIP clients, influencers and fashionistas got together at the TOD’s Boutique for a one of a kind aperitivo to discover the new custom-made service. The Italian brand founded 40 years ago by Diego Della Valle got its notoriety from its well-known “Gommino”. The famous moccasin with the rubber pebbles is

Pepe Jeans CCBe (2)

No One Does Denim Like PEPE JEANS!

Beirut, May 18, 2017: Pepe Jeans, one of the largest denim brands in the world, has opened another outlet in Lebanon at City Centre Beirut. During opening week, Tamara Farra, fashion stylist and blogger, showcased the versatility of the collection by dressing up the mannequins in store with various looks from the latest collection. When



“CREATE YOUR LOOK” Introducing Create Your Look, worn by sports stars Mats Hummels, Lewis Hamilton and Alex Thomson. Mix & match any size and fit of jacket and trousers to create a suit that perfectly matches your body type. SUIT SEPARATES A FIT FOR YOU Each piece in the collection is available separately in a


KANYE WEST and adidas announce the YEEZY BOOST 350 V2 Cream White

APRIL 2017 – KANYE WEST and adidas announce the YEEZY BOOST 350 Cream White, releasing globally on April 29th, 2017. The YEEZY BOOST 350 V2 features a cream white Primeknit upper, distinct center stitching, and heel tab. On the adult shoe, a semi-translucent rubber outsole and TPU sidewalls create a striking effect while providing superior



The second generation of the groundbreaking NMD series, the NMD_R2 W steps out in two brand new colorways this month, courtesy of adidas Originals. Featuring a full Primeknit upper, the shoe’s sockfit design is accented with welded 3-stripes marks and an essential leather NMD heel tab, whilst the Primeknit textile is elevated with an engineered


GO Bananas with Bossini’s Minions Collection!

Beirut, February 2017: Bossini has launched their latest Minions collection and everyone is going bananas. The line includes shirts, sweaters and hoodies, featuring the fun-loving Kevin, Stuart and Bob in various designs and situations. Celebrating the launch, activations were held in City Centre Beirut and CityMall; whereby Bossini clients and mall-goers got the chance to